See what you can save.
And how to get more leads.
A free 45-minute check with Sjoerd, in your own ad accounts and on your website. Some ad settings can keep sending budget to clicks you do not want until someone changes them. You leave with three priorities in writing.
Free. No pitch, no obligation.
You’ll speak with Sjoerd, the founder.
- 0 to 15 min
- What you can save, in your own accounts
- 15 to 30 min
- How to get more leads
- 30 to 45 min
- Three priorities your own team can act on
What clients got from working with us. More of the right leads at a lower cost, and the know‑how in their own team.
Bjarne EdwardCo-director, LalesseLalesse Arnhem B.V.“BrandArchway worked alongside our team rather than above them. By the end, we had the templates and the data to run campaigns internally. We don’t need an agency anymore, and that was the goal from day one.”
Within 12 months: +65% leads, −37% CPA, +34% sales.
Gerd LeiprechtManaging DirectorCOSATEQ GmbH & Co. KG.“The team brought structure to our paid campaigns, improved lead quality, and made results more predictable.”
Google Ads rebuild: from no meaningful conversions to enquiries from the right companies. +141% click-through rate, −35% cost per click.
Companies and partners we have worked with.
The 45 minutes, and what you keep
Every call follows the same order. A channel you do not use, we skip, and the time goes to the next part.
Before the call
Within one working day Sjoerd emails you two possible times for the call. Before it, he reads your website and the question you sent.
0 to 15 min
What you can save
We go through your Google Ads and LinkedIn Ads together. The settings that decide where your budget goes, such as search partners, audience expansion and the LinkedIn Audience Network. The search terms you pay for. What your account counts as a conversion. If an agency or freelancer runs your ads, what their fee pays for and whether you can see that work. If budget goes to clicks that cannot become customers, you see how much, in your own figures. Most of these settings take minutes to change.
By minute fifteen you know whether we are the right fit. If we are not, we say so.
15 to 30 min
How to get more leads
Your website and campaigns, read the way a buyer reads them. Where buyers see one more supplier instead of the expertise that sets you apart. The route from an ad or a search to an enquiry, on a phone as well. And what happens to an enquiry once it comes in, and who owns that work.
30 to 45 min
Your three priorities
The three changes that matter most, ranked and written down with you on screen. For each one: what we saw, the first step and who in your team can do it, and whether it is about spending less or getting more leads. You can act on them with or without us.
Example of the page with your three priorities.
Turn off search partners on your main search campaign.
What we saw: part of the budget went to partner sites, and in the period we looked at no enquiry came from them.
First step: switch search partners off in that campaign; about five minutes for whoever manages your Google Ads.
How to check it: compare your cost per enquiry over the next month.
Say on your homepage who you help, and with what.
First step: rewrite the first two lines around your customer’s problem.
Give every enquiry an owner.
First step: name one owner and a backup, and agree a reply time.
If you want help with any of these, reply to this email. If not, you have what you need.
When the call ends
The page with your three priorities is in your inbox the same day, to share with your team. After that, nothing you did not ask for: no follow-up sequence.
Who you will speak with
“I will tell you honestly what I would fix first, whether or not you work with us afterwards.”
In Google Ads and LinkedIn Ads I start with three settings: search partners, audience expansion and the LinkedIn Audience Network. Then the search terms that had clicks, because those are the ones you paid for.
We are on the side of the companies we work with, and we fight for their success.
Sjoerd Oude Tanke, founder of Brandarchway. More than ten years in marketing.
Questions before you request it
Is this a sales call?
No. It is free and without obligation, with no pitch and no follow-up sequence. If we are not the right fit for you, we say so within the first fifteen minutes. We do not chase.
What if our settings are fine?
Then we tell you, and what you can build on. The rest of the time goes to how to get more leads.
Do I need to prepare anything?
Your website is enough. If you advertise on Google Ads or LinkedIn Ads, the quickest way is to add us with read-only access before the call. Sharing your screen during the call works too. We never ask for your password.
We do not advertise. Is it still useful?
Yes. The first fifteen minutes then go to your website and how enquiries come in, and the call ends with the same three priorities.
Who is it for?
For businesses with marketing activity in place that want a clearer direction and more of the capability inside their own team.
Can you look at Google Ads or LinkedIn Ads only?
Yes. It is the same first step, focused on one channel. In a 45-minute call we look at your Google Ads or LinkedIn Ads account together and agree three priorities for those campaigns. You request it through the Google Ads audit or the LinkedIn Ads audit page, and we arrange the call by email in the same way.
Not ready for a call?
Run the four checks yourself first, free and without signing up: What should your team fix first?
Planning next year’s budget? Bring this year’s numbers to the call.
45 minutes with Sjoerd. Free, with no obligation.